Nine Doors
Services
Brand Strategy · Visual Identity · Custom Typography · Art Direction
Nine Doors is a contemporary hotel located in Peraia, Thessaloniki, offering a refined hospitality experience defined by simplicity, comfort, and modern aesthetics. The new visual identity was developed to reflect the architectural character of the hotel and create a distinctive brand presence.
Concept
The identity is built around the relationship between space, form, and hospitality. Inspired by the clean lines and geometric qualities of the hotel’s architecture, the visual system translates these characteristics into a custom typographic language.
Custom Typography
A bespoke geometric typeface was designed exclusively for Nine Doors, creating a strong and minimal visual signature. The structured letterforms reflect the hotel’s sleek architectural lines while maintaining a contemporary and timeless character.
The logo incorporates two additional symbolic elements within the typography: the letter “n” represents the entrance door, referencing arrival and hospitality, while the letter “d” takes the form of the moon, creating a direct connection with rest, sleep, and relaxation.
Outcome
The result is a cohesive identity that transforms architectural elements and hospitality values into a meaningful visual system. Through custom typography and subtle symbolism, Nine Doors communicates a modern guest experience built around comfort, calmness, and thoughtful design.